The voice
The rules
CASESentence case everywhere prose lives. MONO CAPS are apparatus only — labels, plates, captions, readouts.
CADENCEClipped. Short sentences that carry one thing each. Cut the second clause before softening the first.
CLAIMSEvery claim gets a proof visual or it waits. Never promise an inbox that was not reached.
HONESTYFixture data never ships. Draft things say draft. Real hashes, real statuses, real dates.
TEMPERATURECalm and lit, never loud. No exclamation marks. No emoji. Amber is for lamps, not for hype.
METAPHORThe yard is real: routes, stations, lamps, paper, plates. One metaphor, held — never mixed, never cute twice in one view.
Specimens — ruled against unruled
RULEDOne authoritative roadmap that always answers: where have we been, where are we, where are we going.
UNRULEDSupercharge your project management workflow with our revolutionary AI-powered planning solution.
RULEDDone, meaning done.
UNRULEDTask completed successfully with amazing results.
RULEDPaste the link to your coding agent and say: install this in my repo.
UNRULEDGetting started is easy — just follow these simple steps.